Born in the clinic. Built for every hospital.

Pling was founded by healthcare professionals who saw the problem firsthand. We’re on a mission to give time back to nurses and improve patient care through better communication.

Team Pling

Created by health care professionals, for health care professionals

With years of clinical experience between them, our founders understand the daily pressures nurses face — because they’ve lived them.

Magnus Lønseth

Co-founder | CEO and Tech lead

Magnus has experience from logistics management and process improvement as well as working as a nurse assistant in the hospital ward. With this experience he has a unique understanding of the challenges nurses face in their daily work, and how to improve this issue.
LinkedIn

Hedda Borge Svinø

Co-founder | Nurse and COO

With six years of hands-on experience as a nurse, Hedda has seen firsthand the challenges healthcare professionals and patients face. She’s combining her passion for care with innovative solutions to make a real impact.
LinkedIn

51%

of a nurse’s time is spent on directly value-adding work

The other 49% is lost to logistics, communication gaps, and administrative overhead. We’re reclaiming it.

Read the full study

Security

Trusted to handle patient data.

We take security seriously — from regulatory compliance to infrastructure. Here’s the overview.

Read our full security practices

Norsk Helsenett approved
Godkjent tredjepartsleverandør
ISO 27001 certification in progress
Information security management audit underway
GDPR compliant
Privacy by design from day one
Data stored in Scandinavia
Full data sovereignty — no third-party cloud outside the region
Encrypted at rest and in transit
AES-256 and TLS 1.3